{"title":"Apparel","description":"","products":[{"product_id":"nick-potts-full-color-t-shirt","title":"Nick Potts Full Color T-Shirt","description":"\u003cp\u003eA monumental undertaking to create utilizing five different screens, we've finally gone and put the full color Potts design on a t-shirt for your enjoyment. \u003c\/p\u003e\n\u003cp\u003eUnisex Cuts are on Comfort Colors Garment Dyed shirt stock and Women's cuts are on Bellas Canvas relaxed fit. Both real nice. \u003c\/p\u003e\nScreen printed right here in Minneapolis, MN USA.","brand":"Wilde Bicycle Co.","offers":[{"title":"Unisex \/ Small \/ Full Color","offer_id":41853549609138,"sku":"pottsfullcolor-Usmall","price":35.0,"currency_code":"USD","in_stock":true},{"title":"Unisex \/ Medium \/ Full Color","offer_id":41853549641906,"sku":"pottsfullcolor-Umed","price":35.0,"currency_code":"USD","in_stock":true},{"title":"Unisex \/ Large \/ Full Color","offer_id":41853549674674,"sku":"pottsfullcolor-Ularge","price":35.0,"currency_code":"USD","in_stock":true},{"title":"Unisex \/ X-Large \/ Full Color","offer_id":41853549707442,"sku":"pottsfullcolor-UXlarge","price":35.0,"currency_code":"USD","in_stock":true},{"title":"Unisex \/ XX-Large \/ Full Color","offer_id":41853549740210,"sku":"pottsfullcolor-Uxxlarge","price":35.0,"currency_code":"USD","in_stock":true},{"title":"Women's \/ Small \/ Full Color","offer_id":41853541023922,"sku":"pottsfullcolor-Wsmall","price":35.0,"currency_code":"USD","in_stock":false},{"title":"Women's \/ Medium \/ Full Color","offer_id":41853541056690,"sku":"pottsfullcolor-Wmed","price":35.0,"currency_code":"USD","in_stock":false},{"title":"Women's \/ Large \/ Full Color","offer_id":41853541089458,"sku":"pottsfullcolor-Wlarge","price":35.0,"currency_code":"USD","in_stock":true},{"title":"Women's \/ X-Large \/ Full Color","offer_id":41853541122226,"sku":"pottsfullcolor-Wxlarge","price":35.0,"currency_code":"USD","in_stock":false},{"title":"Women's \/ XX-Large \/ Full Color","offer_id":41853541154994,"sku":"pottsfullcolor-Wxxlarge","price":35.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0584\/4425\/1314\/products\/IMG_6437.jpg?v=1649689315"},{"product_id":"canvas-work-apron","title":"Canvas Work Apron","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eMade in the USA from heavy duty canvas and industrial thread, built to last. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThis is the latest apron in a lineage that has spanned over a decade now. Jeff has been honing the design across multiple of his projects: Bike Jerks, Holy Mountain, and now Wilde. Over the years with feedback from mechanics we've dialed in these aprons to be the right length for seated tasks in your lap like spoking and to be comfortable and durable as well. The fabric is Made in the USA by Fairfield textile and the new Wilde version pays graphic homage to the Bridgestone aprons of the early 90's. Supertramp illustration by Hoj Lab. \u003cbr\u003e\u003cbr\u003eIt has three main waist pockets and durable cotton webbing shoulder and waist straps. Rear waist strap utilizes a speed buckle and the upper harness features a black leather center.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eHandmade in Baltimore USA\u003c\/p\u003e","brand":"Wilde Bicycle Co.","offers":[{"title":"Default Title","offer_id":43569526636722,"sku":"Apron-ST-Tan","price":50.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0584\/4425\/1314\/files\/54AB6EFA-946E-400F-9677-3BA83EA29AA3-604-000000B85EE27B69.jpg?v=1707424520"},{"product_id":"wilde-x-angry-catfish-tramp-shirt","title":"Wilde X Angry Catfish Tramp Shirt","description":"\u003cp\u003eWe've got a little program going with our dealers where we create the front of the shirt with our \"Tramp\" artwork and they create the back in the tradition of Harley Davidson dealer t-shirts. The idea is that folks can go to any of our dealers and pickup a Wilde shirt that's specific to that shop. These were done in partnership with our hometown crew at Angry Catfish in Minneapolis. \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTramp artwork drawn by Scott Christopher. This design pays tribute to the legendary cartoonist and illustrator Vaughn Bode who's characters have become icons in the counterculture and tattoo worlds. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eUnisex Cuts are on Comfort Colors Garment Dyed black shirt stock and Women's are crop top Comfort Colors Garment Dyed grey. \u003cbr\u003e \u003cbr\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eScreen printed right here in Minneapolis, MN USA.\u003c\/span\u003e\u003c\/p\u003e","brand":"Wilde Bicycle Co.","offers":[{"title":"Unisex Small","offer_id":43789588562098,"sku":"TrampUnisex-Black-SM","price":35.0,"currency_code":"USD","in_stock":true},{"title":"Unisex Medium","offer_id":43789598621874,"sku":"TrampUnisex-Black-MD","price":35.0,"currency_code":"USD","in_stock":true},{"title":"Unisex Large","offer_id":43789598654642,"sku":"TrampUnisex-Black-LG","price":35.0,"currency_code":"USD","in_stock":true},{"title":"Unisex X-Large","offer_id":43789598687410,"sku":"TrampUnisex-Black-XL","price":35.0,"currency_code":"USD","in_stock":true},{"title":"Unisex XX-Large","offer_id":43789598720178,"sku":"TrampUnisex-Black-XXL","price":35.0,"currency_code":"USD","in_stock":true},{"title":"Unisex XXX-Large","offer_id":47485996892338,"sku":"TrampUnisex-Black-XXXL","price":35.0,"currency_code":"USD","in_stock":true},{"title":"Women's Small","offer_id":43789598752946,"sku":"TrampWomens-Grey-SM","price":35.0,"currency_code":"USD","in_stock":true},{"title":"Women's Medium","offer_id":43789598785714,"sku":"TrampWomens-Grey-MD","price":35.0,"currency_code":"USD","in_stock":true},{"title":"Women's Large","offer_id":43789598818482,"sku":"TrampWomens-Grey-LG","price":35.0,"currency_code":"USD","in_stock":true},{"title":"Women's X-Large","offer_id":43789598851250,"sku":"TrampWomens-Grey-XL","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0584\/4425\/1314\/files\/4886534C-9983-418D-8379-68B4905103FB_1_105_c.jpg?v=1710182193"},{"product_id":"magic-pants-cargo-bibs","title":"Magic Pants Cargo Bibs","description":"\u003cp\u003eWe're super excited about the Magic Pants for two reasons: first they are super comfortable and second we have been able to go manufacturer direct to provide you with $140 bibs that would cost $240 if we were using the traditional supply chain. \u003cbr\u003eIt's geeky, but as Product Managers, that sort of stuff really gets us going.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eA set of supportive black bibs are a staple in any cyclist's wardrobe and we think these are the best we've tried yet. Minimal graphics and branding so they'll pair with anything from a desert long sleeve, to a cutoff T, to the latest stretchy riding top.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e*These bibs fit true to size, order the size you wear in bibs typically from other manufacturers.*\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eWhat the manufacturer has to say:\u003cbr\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eCompressive support with innovative Italian fabrics and anatomic patterns, 4-way elastic fabric ensures the very best in moisture management, comfort and durability, with high UV protection, and both the men's and women's models feature cargo pockets to carry all you need for your journeys.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"m_1660871298402574374MsoPlainText\"\u003eThe chamois for both Men and Women is a carbon chamois anatomically designed. Each features a thermostatic carbon fiber fabric covering, and anatomically correct placement of high density and ultra-density foam.  The undersides are perforated to wick all moisture away from the body to keep you dry and comfortable whether you are riding 25K or 150K.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWomen's Size Chart\u003cbr\u003e\u003cimg height=\"268\" width=\"534\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0584\/4425\/1314\/files\/Screen_Shot_2024-04-24_at_2.31.16_PM.jpg?v=1714011907\" alt=\"\"\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMen's Size Chart\u003c\/strong\u003e\u003cimg height=\"311\" width=\"538\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0584\/4425\/1314\/files\/Screen_Shot_2024-04-23_at_9.40.55_PM.jpg?v=1713926515\" alt=\"\"\u003e\u003c\/p\u003e","brand":"Wilde Bicycle Co.","offers":[{"title":"Men's Small","offer_id":44067821027506,"sku":"Bibs-Magic-M-SMALL","price":130.0,"currency_code":"USD","in_stock":true},{"title":"Men's Medium","offer_id":44067821060274,"sku":"Bibs-Magic-M-MEDIUM","price":130.0,"currency_code":"USD","in_stock":true},{"title":"Men's Large","offer_id":44067821093042,"sku":"Bibs-Magic-M-LARGE","price":130.0,"currency_code":"USD","in_stock":true},{"title":"Men's X-Large","offer_id":44067821125810,"sku":"Bibs-Magic-M-XLARGE","price":130.0,"currency_code":"USD","in_stock":true},{"title":"Men's XX-Large","offer_id":44159839535282,"sku":"Bibs-Magic-M-XXLARGE","price":130.0,"currency_code":"USD","in_stock":true},{"title":"Men's XXX-Large","offer_id":44159846351026,"sku":"Bibs-Magic-M-XXXLARGE","price":130.0,"currency_code":"USD","in_stock":true},{"title":"Women's Small","offer_id":44067857924274,"sku":"Bibs-Magic-W-SMALL","price":130.0,"currency_code":"USD","in_stock":true},{"title":"Women's Medium","offer_id":44067857957042,"sku":"Bibs-Magic-W-MEDIUM","price":130.0,"currency_code":"USD","in_stock":true},{"title":"Women's Large","offer_id":44067857989810,"sku":"Bibs-Magic-W-LARGE","price":130.0,"currency_code":"USD","in_stock":true},{"title":"Women's X-Large","offer_id":44067858022578,"sku":"Bibs-Magic-W-XLARGE","price":130.0,"currency_code":"USD","in_stock":true},{"title":"Women's XX-Large","offer_id":44159851856050,"sku":"Bibs-Magic-W-XXLARGE","price":130.0,"currency_code":"USD","in_stock":true},{"title":"Women's XXX-Large","offer_id":44159852806322,"sku":"Bibs-Magic-W-XXXLARGE","price":130.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0584\/4425\/1314\/files\/WildeKitShootErica-61.jpg?v=1729258876"},{"product_id":"frequency-jersey","title":"Frequency Jersey","description":"\u003cp data-mce-fragment=\"1\"\u003eThe partner jersey to our Frequency socks and cap. Looks sharp but tasteful. Pair it with our new Magic Pants Cargo Bibs. We favor darker colors for getting dirty without the risk of permanent staining. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eComes in Men's and Women's cuts. *We recommend sizing up*. Size chart in the photos. \u003c\/p\u003e\n\u003cp\u003eWhat the manufacturer has to say:\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e4-way stretch, soft and highly breathable fabric with wonderful wicking properties to keep you cool and dry at all times\u003c\/li\u003e\n\u003cli\u003eNortex Air Fabric: open weave, super wicking, made in Italy\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e3 Back pockets plus 1 zippered water-proof lined pocket\u003c\/li\u003e\n\u003cli\u003ePockets and back zipper feature reflective piping, adding safety features with visibility up to 160 meters. \u003c\/li\u003e\n\u003cli\u003eOne finger quick action pull camlock zipper\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWomen's Size Chart\u003cbr\u003e\u003cimg height=\"268\" width=\"534\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0584\/4425\/1314\/files\/Screen_Shot_2024-04-24_at_2.31.16_PM.jpg?v=1714011907\" alt=\"\"\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMen's Size Chart\u003c\/strong\u003e\u003cimg height=\"311\" width=\"538\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0584\/4425\/1314\/files\/Screen_Shot_2024-04-23_at_9.40.55_PM.jpg?v=1713926515\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Wilde Bicycle Co.","offers":[{"title":"Men's Small","offer_id":44067871817906,"sku":"Jersey-Freq-M-SMALL","price":60.0,"currency_code":"USD","in_stock":true},{"title":"Men's Medium","offer_id":44067871850674,"sku":"Jersey-Freq-M-MEDIUM","price":60.0,"currency_code":"USD","in_stock":false},{"title":"Men's Large","offer_id":44067871883442,"sku":"Jersey-Freq-M-LARGE","price":60.0,"currency_code":"USD","in_stock":false},{"title":"Men's X-Large","offer_id":44067871916210,"sku":"Jersey-Freq-M-XLARGE","price":100.0,"currency_code":"USD","in_stock":false},{"title":"Men's XX-Large","offer_id":44067871948978,"sku":"Jersey-Freq-M-XXLARGE","price":100.0,"currency_code":"USD","in_stock":false},{"title":"Men's XXX-Large","offer_id":44159865094322,"sku":"Jersey-Freq-M-XXXLARGE","price":100.0,"currency_code":"USD","in_stock":false},{"title":"Women's Small","offer_id":44067876012210,"sku":"Jersey-Freq-W-SMALL","price":60.0,"currency_code":"USD","in_stock":true},{"title":"Women's Medium","offer_id":44067876044978,"sku":"Jersey-Freq-W-MEDIUM","price":60.0,"currency_code":"USD","in_stock":false},{"title":"Women's Large","offer_id":44067876077746,"sku":"Jersey-Freq-W-LARGE","price":60.0,"currency_code":"USD","in_stock":false},{"title":"Women's X-Large","offer_id":44067876110514,"sku":"Jersey-Freq-W-XLARGE","price":60.0,"currency_code":"USD","in_stock":false},{"title":"Women's XX-Large","offer_id":44159857590450,"sku":"Jersey-Freq-W-XXLARGE","price":100.0,"currency_code":"USD","in_stock":false},{"title":"Women's XXX-Large","offer_id":44159863259314,"sku":"Jersey-Freq-W-XXXLARGE","price":100.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0584\/4425\/1314\/files\/WildeKitShootErica-105.jpg?v=1729258666"},{"product_id":"love-letter-t-shirt","title":"Love Letter T-Shirt","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eA Love Letter To Cycling... \u003cbr\u003eThe perfect encompassment for why Wilde Bicycle Co. exists. \u003cmeta charset=\"utf-8\"\u003eWe love all aspects of cycling, and it is our greatest privilege to be able to contribute to its fabric in some small way.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eWilde Co-Owner Andy wanted a t-shirt with a graphic that he didn't have to explain to his extended family. You know, something for the normies. The counter-culture references and strong matriarchal vibes of our other graphics didn't hit for every occasion, so we came up with this. \u003c\/p\u003e\n\u003cp\u003eThese are quickly becoming a favorite, the emerald shirt color is really wonderful in person and should age gracefully. \u003c\/p\u003e\n\u003cp\u003eUnisex Cuts on Comfort Colors Garment Dyed Emerald Pocket T.  \u003cbr\u003e Screen printed right here in Minneapolis, MN USA.\u003c\/p\u003e","brand":"Wilde Bicycle Co.","offers":[{"title":"Small \/ Turquoise","offer_id":44648030109874,"sku":"llshirtemsm","price":35.0,"currency_code":"USD","in_stock":false},{"title":"Small \/ Black","offer_id":45001053667506,"sku":"llshirtblacksm","price":35.0,"currency_code":"USD","in_stock":true},{"title":"Medium \/ Turquoise","offer_id":44648030142642,"sku":"llshirtemmd","price":35.0,"currency_code":"USD","in_stock":false},{"title":"Medium \/ Black","offer_id":45001053700274,"sku":"llshirtblackmd","price":35.0,"currency_code":"USD","in_stock":false},{"title":"Large \/ Turquoise","offer_id":44648030175410,"sku":"llshirtemlg","price":35.0,"currency_code":"USD","in_stock":false},{"title":"Large \/ Black","offer_id":45001053733042,"sku":"llshirtblacklg","price":35.0,"currency_code":"USD","in_stock":false},{"title":"X-Large \/ Turquoise","offer_id":44648030208178,"sku":"llshirtemxl","price":35.0,"currency_code":"USD","in_stock":true},{"title":"X-Large \/ Black","offer_id":45001053765810,"sku":"llshirtblackxlg","price":35.0,"currency_code":"USD","in_stock":true},{"title":"XX-Large \/ Turquoise","offer_id":44648034009266,"sku":"llshirtemxxl","price":35.0,"currency_code":"USD","in_stock":false},{"title":"XX-Large \/ Black","offer_id":45001053798578,"sku":"llshirtblackxxlg","price":35.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0584\/4425\/1314\/files\/WildeKitShootErica-3.jpg?v=1734130155"},{"product_id":"love-letter-crew-neck-sweatshirt","title":"Normie Crew Neck Sweatshirt","description":"\u003cp\u003eA Love Letter To Cycling... \u003cbr\u003eThe perfect encompassment for why Wilde Bicycle Co. exists.\u003cspan\u003e \u003c\/span\u003eWe love all aspects of cycling, and it is our greatest privilege to be able to contribute to its fabric in some small way.\u003c\/p\u003e\n\u003cp\u003ePerfect for the cold times. Not weird or unusual in any way. \u003c\/p\u003e\n\u003cp\u003eUnisex Cuts on Comfort Colors Garment Dyed Heavyweight Sweatshirt.  \u003cbr\u003e Screen printed right here in Minneapolis, MN USA.\u003c\/p\u003e","brand":"Wilde Bicycle Co. ","offers":[{"title":"S \/ Emerald","offer_id":44916240253106,"sku":"llcnshs","price":60.0,"currency_code":"USD","in_stock":false},{"title":"S \/ Pepper","offer_id":45001039380658,"sku":"llcnsspepsm","price":60.0,"currency_code":"USD","in_stock":false},{"title":"M \/ Emerald","offer_id":44916240285874,"sku":"llcnssm","price":60.0,"currency_code":"USD","in_stock":false},{"title":"M \/ Pepper","offer_id":45001039413426,"sku":"llcnsspepmd","price":60.0,"currency_code":"USD","in_stock":false},{"title":"L \/ Emerald","offer_id":44916240318642,"sku":"llcnssl","price":60.0,"currency_code":"USD","in_stock":false},{"title":"L \/ Pepper","offer_id":45001039446194,"sku":"llcnsspeplg","price":60.0,"currency_code":"USD","in_stock":false},{"title":"XL \/ Emerald","offer_id":44916240351410,"sku":"llcnssxl","price":60.0,"currency_code":"USD","in_stock":false},{"title":"XL \/ Pepper","offer_id":45001039478962,"sku":"llcnsspepxlg","price":60.0,"currency_code":"USD","in_stock":false},{"title":"XXL \/ Pepper","offer_id":45001041281202,"sku":"llcnsspepxxlg","price":60.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0584\/4425\/1314\/files\/NormieCrew-8.jpg?v=1732462164"},{"product_id":"aposematic-cap-1","title":"Aposematic Cap","description":"\u003cp data-mce-fragment=\"1\"\u003eUseful and collectible, through sun, rain, heat, and cold cycling caps somehow manage to be excellent pieces of gear for all riding conditions. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe Aposematic Cap was designed as part of our project with Brett Stenson and was inspired by his fascination with the markings of the Poison Dart Frog family. \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMade in Italy\u003c\/li\u003e\n\u003cli\u003e35% Cotton, 65% Polyester \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Wilde Bicycle Co.","offers":[{"title":"Default Title","offer_id":45428517568690,"sku":"AposematicCap","price":24.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0584\/4425\/1314\/files\/07192025WildeCapHatJerseySock-30.jpg?v=1752990952"},{"product_id":"sun-tee-ocean-san-touring-shirt","title":"Sun Tee - Ocean \u0026 San Touring Shirt","description":"\u003cp\u003eWe partnered up with Ocean \u0026amp; San to create a touring, hiking, fishing, desert, whatever shirt with our new favorite illustration from Brett Stenson. 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